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DIGITAL SERVICES
At MCD, we advise companies, brands, and individuals with optimizing
your business strategy
We offer comprehensive business development services tailored to enhance client success across multiple dimensions. Our strategic approach blends innovation with data-driven insights to help businesses scale effectively and stay ahead of industry trends.
Introducing Impactful Solutions
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Our expertise ensures you are equipped with the strategies and operational efficiencies needed to secure funding and drive future expansion.
Our Scope
Visual Identity
Brand Positioning
Digital Strategies
Marketing Initiatives
Content Creation
Digital Templates
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Website Design
Website Optimization
SEO Optimization
Omni - Channel Strategy
E-Commerce Strategy
Store & Studio Design Decks
Digital Overview
A great brand strategy acts as a guiding light for the brand and all future communication, as well as an objective measure by which to evaluating work and making brand decisions. We walk you through the process of discovery, research and positioning to achieve the expected business results.
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BRANDING
One of the most crucial aspects of any business, large or small. An effective brand can give you a significant edge in today’s highly competitive market.
Identity - Voice - Positioning - Audience & Competitor Analysis - Consumer Journeys - Brand Guidelines
DESIGN
In today’s age of information overload, we’ve always been attracted to finding better ways to simplify the communication of heavy content.
Website Design - Traditional Design - Experience Design
CONTENT
Digital storytelling is an integral part of establishing a brand visual. It is still the most engaging content a brand can leverage to connect with its audience.
Marketing Templates - Video - Photography - Copywriting - Content
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Brand Vision
Overview
First Steps > unifying the vision
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Brand Strategy
What is Brand Strategy? We start by developing a foundation built on strong brand pillars. We then define a brand voice that resonates with your audience and garners a following. We communicate with this new found audience and develop a relationship that converts them to consumers and eventually brand loyalists.
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Brand Voice
A brand’s verbal language is just as important as its visual language. We determine the right tone to interact with your audience to determine successful campaign launches and a genuine relationship between your brand and the community.
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Marketing Content Creation
Template Design - designed for any freelance to use for social, email, blogs. Content schedule platform - this includes a content creation calendar for any partners managing social media and copywriting. Also included is branded content training with team members
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Brand Visual Identity
The visual aspects that form an overall brand can leave a strong impression, and we all know first impressions are everything. We work with our clients to articulate their visual identity, logo design, brand imagery and custom iconography.​​
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Brand Guidelines
Photography and graphical imagery is also a major tone-setter with brands. We explore and establish an overall Art Direction to work across all mediums and platforms. Digital, print all work seamlessly under a solid Art Direction.
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Additional Services
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Monthly marketing content calendar Agenda meeting
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Campaign or Event development & creation
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Additional template creation
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Business Development - operational assistance - business consultant
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Private Label Consulting & Design
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Retail - B to C, B to B, Omni channel strategy
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Store, Studio, Interior Design
Business Development Overview
By leveraging cutting-edge tools and customized solutions, we ensure our clients achieve sustainable growth and long-term market impact. We also specialize in preparing businesses for growth pre-investment, optimizing their structure, financial health, and market positioning to attract the right investors. ​​​
Customer Engagement
We recognize the critical role of effective Customer Relationship Management (CRM) strategies in fostering robust customer connections. By implementing data-driven CRM solutions, we assist clients in understanding customer behaviors and preferences, leading to personalized interactions and increased satisfaction. Our approach ensures that businesses can anticipate customer needs, thereby enhancing retention and loyalty.
Operational Systems
Streamlined operations are essential for sustainable growth. Our team conducts thorough assessments of existing workflows to identify inefficiencies and areas for improvement. By optimizing processes and integrating innovative technologies, we help clients reduce operational costs and improve productivity, aligning with best practices in organizational development.
Investment Stategy
Positioning a business for investment requires meticulous planning and strategic insight. We guide clients through the intricacies of investment readiness, from refining business models to ensuring compliance with industry standards. Our expertise enables businesses to present compelling cases to potential investors, facilitating access to necessary capital for expansion and innovation.
Website Platforms
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​Shopify, WIX, Squarespace, Wordpress, Go Daddy, Figma, Elementor, Showit
Social Media​
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Instagram, Facebook, Pinterest, Tiktok, X, Linkedin
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Advertising​
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SEO Website Optimization, Google, Facebook, Instagram, Pinterest
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Software​
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MS Office, Google Docs, Apple iWork-Pages, Adobe Photoshop
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CRM​
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Canva, Klaviyo, Mailchimp, Sked Social, Zapier, Hootsuite
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20 years experience in digital media > proficient in
Creative Studio
We're passionate about bringing visions to life and creating memorable experiences that resonate with audiences across various industries. With expertise spanning digital solutions, fashion-retail consulting, interior design, and visual merchandising, we empower brands to thrive in today's dynamic landscape.
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